The Seattle Kraken logo and uniforms were revealed on Thursday, as the NHL's newest hockey team confirmed its long-rumored name.

The Metropolitans were the first American team to win the Stanley Cup in 1917. It's edgy and sounds menacing. Any opinions expressed do not necessarily reflect those of 98.5 The Sports Hub, Beasley Media Group, or any subsidiaries.

In 2013, I started writing for Chris Creamer’s sportslogos.net which is where I covered breaking news when it came to the world of uniform/logo unveilings. Nic Corbett, the director of NHL relations with Adidas, said the primary logo is a Kraken tentacle shaped into an ‘S’ and is a nod to the Seattle Metropolitans logo.

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Check out this amazing new "Seattle Murder Hornets" NHL team logo concept (PHOTO) Alyssa Therrien | May 5 2020, 2:54 pm. See also: New Seattle NHL team finally unveils name and logo (PHOTOS) Amazon buys naming rights for Seattle’s new NHL arena; Seattle NHL team name reveal gets delayed again; Here’s how fans are reacting: But Kraken was a clear favourite among fans, who rallied around the name soon after the expansion franchise was awarded in December 2018. The team name and design comes more than a year and a half after the NHL awarded Seattle with the league’s 32nd team. The NHL's newest team has finally confirmed its long-rumored name. Dettmer said the name itself was chosen right around the first of the year. Live stream will be available after this brief ad from our sponsors.

The logo, also unveiled with the name today, is a letter “S” for Seattle, as well as a nod to the logo of the old Seattle Metropolitans from the 1910s, the first U.S.-based team to win the Stanley Cup.

SEATTLE — The NHL’s newest team finally has its name: the Seattle Kraken.

Seattle was awarded an NHL franchise in 2018 and is owned by Seattle Hockey Partners. How it ended up as the name of a hockey team in Seattle is likely connected to Jerry Bruckheimer, the co-founder and co-owner of the team. Have a scoop that you'd like GeekWire to cover? The team’s home jersey was also released featuring the navy blue colour as its base.

“We listened in coffee shops and in meetings and in Zoom calls,” Leiweke said. Seattle’s professional hockey team finally has a name — and it’s time to get Kraken. , Seattle Kraken. #ClimatePledge pic.twitter.com/QQOCVT1LJW, — Amazon News (@amazonnews) July 23, 2020. It was first thought to be targeted for late last year in the hope of products hitting the market prior to the holiday season. Zolak & Bertrand. A kraken is a mythological sea creature, with its origins in Scandinavia folklore. aims to have younger students back in class full time this fall, Most locations of potential COVID-19 exposure in B.C.

For now, the Kraken have firmly established a solid base to build upon. are now listed online. [4] The league’s 32nd franchise made the announcement via a video live-streamed to the team’s official website and social media channels. Meanwhile, the color scheme also lends itself towards something that you would expect from a naval-based visual identity.

Have a news tip, question, or comment for Matt? The team is also building an $80 million training facility and headquarters north of downtown Seattle at the Northgate Mall site. @NHLSeattle_ is coming to the world’s first zero waste, zero carbon arena, @ClimateArena, in October 2021.

“This is the tech city of the future, and that means we have to be a showcase,” Leiweke said. They are officially the Seattle Kraken. For those who are wondering what a “Kraken” is actually supposed to be, the logo clears it up for you with the tentacle. “We’ve spent two years listening. The Kraken can be satisfied with the overall look that they’ve come up with. Seattle also unveiled its primary colours, which will be a deep dark blue — almost black — and a lighter shade of blue as a complement. "Sockeyes" was another possibility for the name. In opting for the sea creature of Scandinavian folklore, Seattle bypassed options like Sockeyes, Evergreens or Metropolitans, the last of which would have been a nod to Seattle’s hockey history. As you can see in the below tweet from Frank Seravalli, the Kraken logo is paired with an anchor featuring a Space Needle design on the shoulders of the uniforms. The logo was designed in close partnership with Adidas. Tim Leiweke, CEO of Oak View Group, previously told GeekWire that the team was very much interested in attracting a tech-savvy crowd. The shape of the logo is a direct reference to the old Seattle Metropolitans logo, which was a clever way to incorporate local tradition into the new logo. Welcome to the NHL, time to get kraken!

In a much-hyped branding reveal on Thursday morning from … pic.twitter.com/TT84styfkd. In modern fiction, it’s been featured in many films involving sea journeys including the 2010 film Clash of the Titans during which Liam Neeson summons the beast with his memorable line, “Release the Kraken!”. There’s a secondary logo mashing up the Seattle Space Needle with an anchor, tying in some local imagery to the overall brand of the team.

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The Shape of … Oak View Group, the team’s ownership parent group, includes Tim Leiweke, David Bonderman and Jerry Bruckheimer, as well as Amazon Web Services CEO Andy Jassy and majority Seattle Sounders owner Adrian Hanauer. New artist renderings show off premium club-style spaces inside Seattle hockey and concert arena, GeekWire Podcast: Slack’s case against Microsoft; GeekWire Awards recap; Seattle gets Kraken, OK, what do we actually call Climate Pledge Arena? Amazon said the venue, which will also be home to the Seattle Storm WNBA team, will be the first net zero carbon certified arena in the world, generate zero waste from operations and events, and be powered with 100% renewable electricity. In 2013, I started writing for. The Seattle Kraken also shared their logo and team colors on Thursday. Opinions expressed by Forbes Contributors are their own.

There was even a push from some fans for the team to try to acquire the Thunderbirds name from the local junior team.