Richard Shell and Mario Moussa know what it takes to drive new ideas through complex organizations. How the eight best practices for managing organizational politics can help ensure that your idea gains the commitment needed. His book, The Art Of War, is the most influential strategy text in all of East Asia. Whether you are introverted or extroverted, competitive or collaborative, intellectual or practical, you’ll discover that Woo can strengthen your persuasion skills in every aspect of your life. Please update Internet Explorer or try again with a different browser. Vous préférez communiquer avec nous en LSF, cliquez sur l'icône. Merci d’essayer à nouveau. We publish articles on a range of business topics, including finance. Copyright © 2020 Wharton School Press. Cliquez sur « Télécharger » depuis la page de l’ebook de votre choix. The books does use a lot of examples. It is divided into 13 chapters , each dedicated to a different aspect of warfare. Nos conseillers ont réponse à tout, enfin presque. . Des tiers approuvés ont également recours à ces outils dans le cadre de notre affichage d’annonces. These barriers are reiterated throughout the book to help the reader understand the importance of overcoming certain situation. Beginning with two powerful self-assessments to help readers find their “Woo IQ,” they show how relationship-based persuasion works to open hearts and minds.“Ranging across history, from Charles Lindbergh to Sam Walton, the authors examine how savvy negotiators use persuasion – not confrontation-to achieve goals.” -U.S. News & World Report, G. Richard Shell is a management professor at the University of Pennsylvania’s Wharton School and creator of its popular Success Course. About The Art of Woo. | ISBN 9781101202517 et plus de huit millions d'autres livres sont disponibles pour, Livraison à partir de 0,01 € en France métropolitaine, Afficher ou modifier votre historique de navigation, Recyclage (y compris les équipements électriques et électroniques), Annonces basées sur vos centres d’intérêt. In their … You not only want to sell your idea, but you want to carry on selling it, and sell future ones to a receptive audience. Livraison accélérée gratuite sur des millions d’articles, et bien plus. In their new book, The Art of Woo: Using Strategic Persuasion to Sell Your Ideas, Wharton legal studies and business ethics professor G. Richard Shell and management consultant Mario Moussa provide a systematic approach to idea selling that addresses the problem Iacocca identified.

Cochez la case « Offrir ce produit » lors de la validation de votre panier. July 2007 Executive Book Summaries ® THE ART OF WOO … Read the Book Behind the Showtime Limited Series, Ina Garten's Latest Cozy and Delicious Recipes, Discover the Prologue to Jodi Picoult's Poignant New Novel, Audiobooks Read By Your Favorite Celebrities, Chilling Audiobooks for a Haunting Halloween. Noté /5: Achetez Summary: The Art of Woo: Review and Analysis of Shell and Moussa's Book de Publishing, Businessnews: ISBN: 9782511047255 sur, des millions de livres livrés chez vous en 1 … A dwelling enterprise founded around buying cancel gold is a relatively simple and money-making enterprise to start up. Summary: The Art of Woo: ... This complete summary of the ideas from G. Richard Shell and Mario Moussa’s book “The Art of Woo” shows that selling ideas involves a different strategy to selling objects: you must use “relationship-based persuasion” which isn’t based on coercion or hard-selling, but agreement. Access a free summary of Woo, Wow, and Win, by Thomas A. Stewart et al. The latest authorities injections of paper currency into the finances conceives direct inflation of that cash, which then drives up the worth of gold and shiny. Le mercredi de 13h à 19h.

You may need The Art of War to defeat your enemies, but if you prefer to win them over, read The Art of Woo G. Richard Shell and Mario Moussa know what it takes to drive new ideas through complex organizations. I would have appreciated the book to be less abtract and more concrete.